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Bachelor of Science in Digital Marketing (BSDM)

Abasyn University, Islamabad, Pakistan

HEC Recognized
HEC Ranking 90

Program Overview

Bachelor of Science in Digital Marketing (BSDM) at Abasyn University prepares students with industry-relevant knowledge and practical skills.

Study Level

Bachelors

Credit Hours

133

Study Mode

Onsite

Major Subject

Business Administration

What You'll Learn

Social Media Marketing & Strategy

Search Engine Optimization (SEO & SEM)

Content Marketing & Copywriting

E-Commerce & Performance Marketing

Digital Brand Management

Email & Marketing Automation

About University

Abasyn University Abasyn University is chartered by the Government of Khyber Pakhtunkhwa and recognized by the Higher Education Commission (HEC) of Pakistan. It offers diverse programs in fields such as Engineering, Computer Science, Business Administration, Pharmacy, Microbiology, Education, and Technology.

HEC Ranking

90

Affiliated By

—

Founded In

2007

Eligibility Criteria

Admission Requirement

  • Intermediate with certain required courses according to the chosen discipline of study.
  • For the A-levels students the following criteria applies:

Fee & Scholarship

Description

Amount (PKR)

Tuition Fee

PKR 91,198

Semester Fee (Per Semester)

PKR 61,198

Career Opportunities

Graduates can build successful careers in diverse fields, such as:

Digital Marketing Executive
SEO Specialist
Content Marketing Specialist
Social Media Executive
E-Commerce Coordinator

Students Reviews

4.7/5 (320+ reviews)

TM

“Honestly didn’t expect to love it this much. The UI is clean, the content is helpful, and it saves so much time. It’s like having a smart friend who’s always ready to help with admissions and scholarships 😅”

- Taha M. – Lahore

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